Fitness Junky

Chronological Vs Biological Age


Since we typically have 2 different ages > chronological and biological, it is worth considering how we are defining our target market when it comes to age. Chronological age is the number of years a person has been alive, with no account of lifestyle or external factors. Biological age considers lifestyle factors including diet, exercise and sleeping patterns etc. If you do in fact have a system set up that allows you to gather information on your clientele and want to determine what general age you are attracting, it may be worth asking some different questions. Check out this calculator for determining your biological age and the questions it takes into account. Anyone using such a calculator, asking specific questions to help you determine your target age market? How has it benefited you?